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A Practical Checklist: Fixing a Struggling Clinic

  • Dan Dunlop
  • Mar 14
  • 8 min read

TL;DR:


The article proposes a sequential action plan for clinic owners to turn around their struggling practices. It stresses the importance of stabilifying revenue, optimizing scheduling, clarifying roles, monitoring key metrics, minimizing EHR friction, managing AR and denials, and establishing regular operations rhythm.


What To Fix First In A Struggling Clinic: A Practical Checklist For Owners


You do not fix a struggling clinic by working harder. You fix it by fixing the sequence.


When margins are thin, staff is burned out, and you feel buried in your EHR, the worst move is to chase random improvements. You tweak scheduling one week, templates the next, marketing after that, and nothing materially changes.


This checklist is built for one person: the owner-operator who lives in their practice data, cares about efficiency, and wants a clean path from chaos to predictable performance.


The core question: When a clinic is struggling, what should you fix first so that everything else becomes easier or cheaper to fix next?


Below is the order I recommend you follow, with specific items to check and concrete actions tied to your EHR and operations. Work the list in sequence. Do not jump ahead. The order is the strategy.


1. Stabilize Today’s Cash: Fix Front-End Revenue Leaks First


If cash is unstable, nothing else matters. You cannot buy back time, you cannot hire, and you cannot invest in better tools.


1.1 Check-in and Eligibility: The First Non-Negotiable


Checklist:

  • Confirm every patient has eligibility checked before or at check-in, never after.

  • Make sure your EHR or clearinghouse is set up to run automated eligibility checks the day before scheduled visits.

  • Verify your front desk is required to capture:

  • Correct insurance

  • Copay or coinsurance

  • Updated demographics and contact info


What to fix if this is broken:

  • Turn on or tighten eligibility automation in your EHR. If your staff still logs into a separate portal manually for every patient, that is a structural time and revenue leak.

  • Create a single, simple check-in script and make it visible at the front desk. Consistency reduces errors and rework.

  • Measure same-day collection rate as a weekly metric. If you are under 80 percent of expected patient responsibility collected on the day of service, this is your first operational project.


1.2 Charge Capture and Coding: No Visit Left Behind


You cannot grow if 5 to 10 percent of visits never become clean claims.


Checklist:

  • Confirm every encounter in your EHR has:

  • A provider assigned

  • A visit status that clearly indicates documented vs unsigned vs ready to bill

  • Make sure there is a daily process to:

  • Close all encounters

  • Route super-bills to billing

  • Look at your EHR reports:

  • Count how many encounters are open more than 3 days after date of service.

  • Count how many claims sit in draft status for more than 3 days.


What to fix if this is broken:

  • Configure status workflows in your EHR so there is exactly one clean path:

  • Scheduled → Checked-in → Seen → Documented → Signed → Billed

  • Set daily cutoffs:

  • Providers must close all encounters by end of next business day.

  • Biller must submit all ready claims by a fixed daily time.

  • Publish one small scoreboard:

  • Open encounters by provider

  • Claims in draft by biller

  • Denial rate


Visibility changes behavior faster than pep talks.


2. Fix Scheduling and Template Waste Before You Market Anything


Most struggling clinics say they need more patients. Many of them actually need to stop wasting the patients they already have.


2.1 Provider Templates: Remove Fantasy From Your Calendar


If templates do not match reality, your schedule creates burnout and lost revenue at the same time.


Checklist:

  • Compare scheduled capacity to actual visits completed for the last 4 weeks.

  • Look at no-show and late-cancel rates by visit type.

  • Review provider templates:

  • Are visit lengths realistic for how the provider actually practices?

  • Are there unnecessary visit types that confuse staff and patients?


What to fix:

  • Simplify visit types. Most outpatient clinics function well with 3 to 5 core visit types.

  • Adjust visit duration to reality, not aspiration. If a provider consistently runs 25 minutes on a 15-minute slot, fix the template rather than expecting heroics.

  • Use your EHR to:

  • Block out admin time for each provider so documentation and inbox work have defined space instead of bleeding into patient slots.

  • Clearly separate new vs follow-up appointment slots if your no-shows and delays for new patients are high.


2.2 No-Shows: Tighten Policy, Use Automation


No-shows quietly erase margin, frustrate staff, and compress provider days into stressful stretches.


Checklist:

  • Confirm you are using your EHR or patient engagement tool for:

  • Automated appointment reminders via text and email

  • Easy rescheduling links where available

  • Check your policy:

  • Do patients understand no-show and late-cancel expectations?

  • Does staff consistently follow the same rules?


What to fix:

  • Turn on or optimize multi-touch reminders: 3 to 5 days before, 24 hours before, and same day for morning visits.

  • Script the outreach process for same-day no-shows:

  • One quick call

  • One text

  • Offer two possible make-up times

  • Align your EHR appointment types with your policy. For example, keep waitlist features or short-notice slots available for frequently rescheduled visit types.


You are not trying to be clever here. You are trying to be ruthlessly consistent.


3. Clarify Roles And Workflows Around The EHR


Burnout often shows up as vague complaints about the EHR. Underneath, it is usually role confusion and inconsistent workflows.


3.1 Who Owns What In The Visit Lifecycle


If more than one person is responsible for a task, that task will get dropped.


Checklist:


For each of the following, identify exactly one primary owner and one backup:

  • Pre-visit:

  • Benefits verification

  • Authorization, if needed

  • Sending any required forms

  • Visit:

  • Gathering vitals and history

  • Entering charges

  • Post-visit:

  • Closing encounters

  • Coding review

  • Claim submission

  • Patient statement follow-up


What to fix:

  • Document the visit lifecycle in a one-page flow, starting with appointment scheduling and ending with payment posted. Include which EHR screens or modules each role must touch.

  • Remove duplicate touches. If three different roles are entering the same information in the EHR, you are paying triple and annoying everyone.

  • Use templates and defaults aggressively:

  • Standard order sets

  • Standard documentation templates by visit type

  • Default diagnosis and procedure combinations, while staying compliant


Your goal is not deep customization. Your goal is predictable execution with minimal clicks.


3.2 Clean Up Inboxes And Task Queues


Unmanaged EHR inboxes are invisible stress and legal risk.


Checklist:

  • Check each provider’s EHR inbox:

  • Lab results

  • Rx requests

  • Patient messages

  • Internal tasks

  • Measure:

  • Number of items older than 48 hours

  • Average daily volume per provider


What to fix:

  • Create routing rules so non-clinical tasks never land on the provider by default.

  • Refills with clear protocols should go to nursing.

  • Simple scheduling questions should go to front desk or call center.

  • Set daily time blocks for providers to work inbox messages. Do not let it become background noise they handle between every visit.

  • Train staff on when to use tasks versus messages versus notes in the chart. Pick the simplest pattern and enforce it.


Reducing inbox noise may save more provider energy than shaving 30 seconds off your note templates.


4. Get Owner-Level Visibility Into The Right 7 Numbers


You cannot fix what you cannot see. Most owners either drown in reports or operate blind.


The answer is neither. You need a small, consistent scorecard that pulls from your EHR and practice management system.


4.1 Weekly Scorecard: The Clinic Pulse


Track these weekly:


What to fix:

  • Build or refine EHR dashboards that show these metrics, or export to a simple spreadsheet if your system lacks good dashboards.

  • Assign responsibility:

  • One person gathers the numbers.

  • The owner reviews them at the same time each week.

  • Changes are made based on trends, not anecdotes.


If your staff cannot easily pull these numbers, that itself is a problem to fix. Lack of visibility forces you to manage by emotions, not data.


5. Reduce Provider Friction In The EHR (Without Rebuilding It)


You do not have to love your EHR. You do need it not to drain 2 hours of uncompensated time from every provider day.


5.1 Shorten The Note, Not The Care


Most clinics document far beyond what is required for clinical clarity and billing.


Checklist:

  • Time how long providers spend documenting per visit, including after-hours charting.

  • Review templates:

  • Are they overly long?

  • Are there fields no one uses, but everyone scrolls past?


What to fix:

  • Strip templates down to:

  • Elements needed for medical decision-making and compliance

  • Items required by payers or regulators

  • Turn free-text paragraphs into:

  • Smart phrases

  • Checklists

  • Short, reusable snippets

  • Standardize note structure across providers as much as possible. Consistency accelerates training, coding review, and compliance audits.


Do not chase every advanced EHR feature. Focus on the 20 percent of functionality that dictates 80 percent of clicks.


5.2 Align EHR Use With Actual Visit Flow


If providers are fighting the system during the visit, you lose both time and focus.


Checklist:

  • Walk through a live visit with each provider type:

  • New patient

  • Follow-up

  • Procedure or complex visit, if applicable

  • Note every point where they leave the main workflow to:

  • Open another screen

  • Hunt for a template

  • Manually re-enter information that already exists somewhere else


What to fix:

  • Reorder EHR layouts so the fields providers actually use are on the first screen.

  • Build visit-based templates that mirror how your clinicians think:

  • Chief complaint

  • Focused exam relevant to that complaint

  • Decision-making

  • Plan and orders

  • Auto-populate demographics, allergies, and meds wherever possible so no one retypes what the system already knows.


Your aim is not beauty. It is fewer decisions, fewer clicks, and fewer context switches per visit.


6. Shore Up Collections And AR Before Chasing Volume


Bringing more patients into a broken revenue cycle only multiplies your problems.


6.1 Understand Where Money Stalls


Checklist:

  • Segment AR into:

  • Insurance AR

  • Patient AR

  • Within each, check:

  • Percent in 0 to 30, 31 to 60, 61 to 90, and over 90 days

  • Pull a denial reason report for the last 60 days.


What to fix:

  • Identify your top 3 denial reasons and tackle them first.

  • If it is eligibility, go back to Section 1 and tighten front-end verification.

  • If it is coding, refine templates and provider education.

  • If it is missing documentation, adjust workflows so required documents cannot be skipped.

  • Automate patient statements where possible and use text-to-pay if available in your system.

  • Set follow-up rules:

  • No claim sits untouched for more than 14 days after payer response.

  • No high-balance patient account sits un-contacted.


Good AR hygiene will do more for your cash and stress levels than any marketing campaign.


7. Create A Simple Operating Rhythm So Improvements Stick


Most clinics stall not because they do not fix things, but because they do not keep them fixed.


7.1 Weekly Operations Huddle


15 to 30 minutes, same time every week, with a tight agenda:

  • Review the 7 key numbers from Section 4.

  • Scan for bottlenecks:

  • Open encounters

  • Claims in draft

  • Backlogged inboxes

  • Identify 1 to 2 operational issues to fix this week, not 10.


Tie these conversations to specific parts of the EHR workflow. If the issue is vague, dig until you find which screen, which status, or which handoff is breaking.


7.2 Monthly Deep Dive


Once a month, go a level deeper:

  • Walk one complete patient journey:

  • From first contact to payment in full.

  • Identify where time is wasted:

  • Double data entry

  • Manual workarounds

  • Confusing EHR screens or missing templates

  • Decide:

  • What you will stop doing

  • What you will standardize

  • What small automation you will turn on or improve


The goal is incremental discipline, not big-bang transformation.


Putting It All Together: The Order Matters


If your clinic is struggling, here is the sequence to work through, one section of this checklist at a time:


Do not start with marketing. Do not start with a full EHR replacement. Start with the smallest, clearest fixes that immediately improve cash, reduce staff friction, and increase your visibility.


Once those are in place, growth stops feeling risky and starts feeling like math.


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